With ecosVC’s Lens of the Market® STEM researchers and startups can:
Translate research into commercial innovations
Write proposals and grants with greater impact
Be better prepared for investment
Add value to people and the planet
The Power of Lens of the Market®
You want to make an impact and address the needs of people and the planet.
You want your research or your startup to deliver on the promise of your vision and the hard work it took to get to this level.
At ecosVC we offer Lens of the Market®, a unique series of online and in person innovation training programs. These step-by-step programs are designed specifically for scientists and engineers—whether working at the research level or already engaged in a startup—to put YOU in charge of the destiny of YOUR innovations.
How are we different from other programs?
Designed by STEM professionals for STEM professionals (not a program repurposed from the world of software entrepreneurship)
A comprehensive, step-by-step curriculum (not simply a series of engagements with mentors—although that’s key too!)
A program that helps inform BOTH your research AND your market approach (helping you plan rather than pivot)
For Universities and University Researchers
Lens of the Market® is a three stage workshop series that gives YOU, the STEM researcher, the ability to translate YOUR research into commercial innovations. And that’s not all. Throughout the program you gain professional team building skills, networking contacts, mentors, and insights for more impactful research. From the program you’ll be better prepared for your next steps—whether that’s continuing your research, writing a proposal or grant, seeking investment, or furthering your career.
Lens of the Market utilizes the same techniques successfully deployed in Fortune 500 companies to build new products and enter new markets. It also draws on years of experience working with STEM innovators and startups.
For Accelerators and Startups
Lens of the Market ACCELERATED is the only comprehensive program designed to accelerate science and engineering-based startups from research to market.
Run by ecosVC and produced in association with a sponsoring or host organization, Lens of the Market ACCELERATED takes place over a 3-6 month period either entirely online or in person and online. Participants engage with the comprehensive curriculum as well as with industry experts, mentors, and aligned investors.
Online Training
Want to get started gaining skills at your own pace?
Our self-paced modules are the way to start. Just like the entire program, the online modules were developed for STEM professionals by STEM professionals who have commercialized science and engineering innovations in some of the world’s leading companies.
The four self-paced modules weave together STEM examples with more common innovation examples to give you the basics and vocabulary to start building a business case for your idea. You’ll do this by gaining skills in how to segment markets, determine whether your research can give rise to a platform technology, and build a market hypothesis for a product. You’ll base this hypothesis on learning how to build a value proposition and value chains to determine how your market is structured and where your product might fit. Sign up for a demo before you purchase the four modules OR contact us to discuss implementing a full program.