Judy was an invited speaker in the University of Wisconsin-Madison's Chemical Engineering department's seminar series on October 8, 2013. Her presentation was entitled "A new 21st-century Contact Sport: Solving Global Challenges using both the Lens of Research and the Lens of the Market," and she discussed the necessity for scientists to learn about the innovation process. This involves embracing a personal change process to learn more and transform from a researcher to an innovator (and this includes more than entrepreneurs!).
Click to download the slides.