Training Scientists & Engineers to Build Great Products for the Best Markets
Lens of the Market® transforms talented scientists, engineers and technical teams into market-savvy product builders. Our comprehensive training bridges the gap between scientific expertise and commercial success, empowering technical professionals to create breakthrough products that deliver on their market potential.
70+ University Programs 12 Accelerator Programs
1300+ Participants 350+ Teams 90+ Companies Supported
For scientists, engineers and entrepreneurs starting out
Online, self-paced introductory short courses
For university, national lab and corporate
STEM researchers
In association with universities and companies
For startup teams
In association with local partners
00: Fundamentals
Master the essential principles that transform technical teams into market-focused product builders.
01: Research2Innovation
Determine the best markets to transform your research into product opportunities.
02: Innovation2Market
Bridge the gap between innovation and market readiness with a market validated Business Case and defined minimum viable product requirements.
03: Market2Scale-Up
Scale your solution with a Business Model and Go-To-Market plan designed to deliver an MVP to the best market for success.
ACCELERATOR PROGRAM
Fast-track your technical team's transformation into market-savvy product builders with our intensive, results-focused accelerated training program.
